Launched in March 2015, the Periscope app is quickly gaining ground as a highly effective video broadcasting social media platform.
According to the March 2015 edition of iBlog Magazine, Facebook recently announced that there are 3 billion videos viewed on its site each day and 50% of people in the U.S. who come to Facebook each day watch at least one video per day and 65% of Facebook video views occur on mobile devices.
As a blogger, online business owner, or virtual assistant that means you need to get your brand on video yesterday. Bloggers and business owners can easily record 30-90 second videos discussing a topic related to their brand or answer a question from a reader or customer. These short video clips allow enough time to communicate your message in clear and concise points.
As a virtual assistant, you can not only get your personal brand out on video but you can also help your business and blogging clients do the same.
Periscope, which was recently purchased by Twitter is growing in popularity everyday. Brands and businesses are realizing the marketing potential of live broadcast videos.
The beauty of Periscope is that the video you live broadcast is not only seen on Periscope but you have the option of saving the video to your phone so that you can use it later on Facebook, in a blog post. or even upload it to YouTube. This one little tool possesses a wide range of marketing potential. The ability to use one video for multiple purposes saves you as a busy business owner time and ultimately money.
Likewise, you can hire a virtual assistant to transcribe the quick video and turn it into a blog post thereby increasing the effectiveness of this one little video.
Health Matters Media is on Periscope and we would love to have you join us! @HlthMattersMeda